News

It's time to shout about our creatives

11 May 2010

The science and technology industries in Nottingham have been getting a lot of the spotlight recently, and deservedly so.

The Invest in Nottingham campaign has been shouting about Nottingham from the rooftops, and it's time for those of us in the city's creative industries to help ensure that the digital and creative assets are profiled equally highly.

At one end of the spectrum we have organisations such as Antenna and Crytec, who have built excellent reputations, and at the other end we have a huge amount of young creative talent coming out of Nottingham's two universities.

We need to create a collision of the city's technical expertise with our creative and communications skills - the combination will do wonders for Nottingham's economy.

A lot of creative people came to the recent promotional event at Centrepoint in London which showcased Nottingham's strengths and generated phenomenal interest in our offer.

We now need you and other creative industry players to put your weight behind the Invest in Nottingham campaign, and the event on May 27 that is luring people from the capital.

There should be greater profile for the creative industries on the 27th and there still could be. All you have to do is take part, and get involved.

The creative sector here is not that well led, and we need everyone to take the initiative. This way we can be a showcase for the creative talent in Nottingham and show we are not about bikes and tobacco anymore.

As Craig Chettle of Antenna told me, "we have a thriving creative industry in Nottingham but we're all busy getting on with business - we should take a bit of time to tell the outside world how good we are!"

So don't sit on your hands, come and get involved and use May 27 as a vehicle to promote your skills to potential clients from across the UK.

We could create a Creative Industries Day of our own, in September or October, and present our world-leading creative skills to external visitors, showing them that we are a very serious sector with great potential.

Nottingham is soon to become one of the top three broadband centres in the UK, thanks to a recent discovery that is being announced on the 27th.

All fibre optics are laid along railway lines, and they converge (just next to Homebase) in what has been described as the equivalent of a digital Heathrow airport. This hub is soon to be capitalised on, giving us one of the biggest broadband capacities in the UK - a huge bonus for all our creative industries. I hear they're telling us all about this on May 27.

E-mail kay@investinnottingham.co.uk to find out more about the Invest in Nottingham Day and discover how you can get involved, and let's make this the start of the creative industries self-promotion campaign!

Let me know what you think by e-mailing me at mark@markshaw.co.uk.

Source:www.thisisnottingham.co.uk|

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